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Quality improves Customer Experience and Accelerates Digital Transformation

Keynote speaker: Diego Lo Giudice, Vice President & Principal Analyst at Forrester


Diego Lo Giudice has been with Forrester since July 2005, Diego primarily contributes to and advises on Forrester's offerings for Application Development & Delivery Professionals. He partners with Forrester's global application leaders and is a leading expert on SDLC processes and practices, covering topics such as Agile development, Agile and Lean transformations, Agile development sourcing strategies and services, Agile testing practices and tools, DevOps, and software testing and quality, with a key focus on systems of engagement. Diego also covers software delivery metrics, artificial intelligence, and open source governance.

His 28 years of industry experience, in addition to application development, allow him to give expert advice on change management programs for optimizing the overall modern application delivery process, execute technology management assessments, review technology management strategies, and make comparisons. He also has experience in complex mission-critical project and client engagement management.

Quality improves Customer Experience and Accelerates Digital Transformation 

Forrester points out that three-quarters of the global enterprises are either exploring or already in the process of embarking on a digital transformation journey. The primary goal of a digital transformation is to improve customer experience, gain new clients and retain those already existing. Further objectives are to cut costs, have continuous improvement of processes and enable a faster software delivery model.

For modern organizations engaged in a digital transformation, use of Agile and DevOps frameworks is making it possible to obtain a healthier and more stable digital service as well as an improved customer experience. Quality assurance and testing in this context are key success factors for ensuring a smooth and successful digital transformation.

The presentation will among other things, discuss the following:

  • For digital, it’s not just speed, but “quality-at-speed” that matters.
  • Why you need Agile + DevOps together with Testing to make it all happen.
  • How QA capabilities (people, process, technologies) are changing, to deliver quality-at-speed.
  • Tackling customer experience testing as part of “quality-at-speed” - fact or myth?

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